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Principals of Marketing - Hammond Campus

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Access Online Books from John Wiley & Sons, including content from the key imprints Wiley-Blackwell, Wiley-VCH, Jossey-Bass, and others. View chapter summaries, download PDFs, save publications and chapters, search for related content, export citations, and click through to references. Wiley-Blackwell is the international scientific, technical, medical, and scholarly publishing business of John Wiley & Sons, with strengths in every major academic and professional field and partnerships with many of the world's leading societies. Wiley-Blackwell publishes nearly 1,500 peer-reviewed journals and 1,500+ new books annually in print and online, as well as databases, major reference works and laboratory protocols

 

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