Marketing Books
The media handbook : a complete guide to advertising media selection, planning, research, and buying by Call Number: HF5826.5 .K38 2007ISBN: 9780805857177
Kellogg on advertising & media : the Kellogg School of Management by Call Number: HF5826.5 .K46 2008ISBN: 9780470119860
Create the perfect sales piece : how to produce brochures, catalogs, fliers, and pamphlets by Call Number: HF5823 .B635 1985ISBN: 0471825255
On the art of writing copy by Call Number: HF5825 .L44 2004ISBN: 0970451547
Advertising copywriting by Call Number: HF5825 .B8 1990ISBN: 0844232009
Advertising media planning by Call Number: HF5826.5 .S57 1989ISBN: 0071703128
Advertising 2.0 : social media marketing in a Web 2.0 world by Call Number: HF6146.I58 T88 2008ISBN: 9780313352966
Add to e-Shelf The advertising business : operations, creativity, media planning, integrated communications by Call Number: HF5813.U6 A635 1999ISBN: 076191238X
Advertising : concept and copy by Call Number: HF5823 .F43 2006ISBN: 0393731596
Successful direct marketing methods by Call Number: HF5415.126 .S757 1994ISBN: 0658001450
Dartnell's Advertising Manager's Handbook by Call Number: HF5823 .S78 1982ISBN: 0850131286Publication Date: 1997-12-01
